UX Researcher

About the role

GRO Solutions is building GRO, a privacy-first AI financial companion that helps people understand their money, build healthier habits and feel more confident about their finances. It combines a conversational AI companion with budgeting, goals, transaction insights and financial education — and we are building it for people in Qatar. This is more than usability testing. You will build and own our research practice from the ground up and shape product decisions from early discovery through launch and beyond. Your work answers two questions: “Can users use this?” and “Should we build this?” We would like you to start as soon as possible.

What you will do

• Set up the research practice: turn product questions into research plans, choose the right methods, run studies end to end and maintain a research repository that connects insights across studies.
• Understand people in Qatar: how different segments save, spend, borrow and plan, their relationships with banks and fintech, their trust and privacy expectations, and how they prefer to use Arabic and English.
• Run qualitative research — interviews, concept and prototype tests, usability sessions, diary studies and focus groups — in both Arabic and English.
• Validate with numbers: design and analyze surveys, define samples and segments, and combine quantitative and qualitative evidence, always clear about how confident each finding is.
• Explore human–AI interaction: what makes people trust an AI financial companion, how tone and personality affect engagement, and what brings users back over time.
• Own recruitment: build a reliable participant pipeline in Qatar, directly or through local agencies and partners.
• Turn insight into action: present clear findings and recommendations to Product, Design and the founders.

What we are looking for

• Senior-level experience in UX, user or product research.
• Strong qualitative and quantitative skills, including survey design and analysis.
• A track record of running research end to end on your own, recruitment included.
• Excellent interviewing and moderation skills, with a solid grasp of research bias.
• The ability to synthesize large amounts of data into clear, prioritized insights.
• Experience presenting to cross-functional teams and working closely with Product and Design.
• Fluent Arabic with a feel for Gulf Arabic and Qatari culture, plus professional-level English (C1+).
• A base in Qatar with strong access to the local market — Doha not required.

Nice to have

• Fintech, banking or personal finance.
• AI, LLM or conversational products.
• Research on sensitive or high-trust topics.
• Cross-cultural research.
• Building a research function at an early-stage company.